Healthier birds. From egg to maturity and back again.
“Get chickens,” they said. “It’ll be easy,” they said. Sound familiar?
Sooner or later, many of us have ended up here: Your favorite Araucana hen, Myrtle, just stopped laying after three years, and you’re feeling the sting of mortality. You go online and get 478 different, strongly worded opinions. The clerk at the feed store says, “It’s just how these things go.” You buy a fancy coffee to cheer yourself up. It is not working.
At Dirt Road Naturals, we’re here to help.
We’re DIY farmers and experts in the care and feeding of domestic and exotic poultry. We share a passion for helping birds live healthier, longer lives — and helping people make better decisions for their livestock, wallets, and ecosystem. Think of us like a local feed store, occupying a corner of the internet where no bird-related problem is too hard to solve, and no question too basic to ask.
Yes, we sell products, but our mission goes much deeper.
Like you, we know there’s more to raising healthy birds than scattering feed and collecting eggs. We started by understanding poultry biology: how they grow, absorb nutrients and reproduce, under optimal conditions. We’ve used our expertise to develop science-based nutrition and animal care products that work with a bird’s biology, to help it thrive at every stage of its life cycle. Now we want to share that knowledge with you. Whether you’re keeping a few pet chickens in your backyard, raising a few thousand heritage breed birds a year, or caring for captive exotic birds, we’re here to support your local farm, backyard coop or animal rescue.
Dirt Road Naturals supplements don’t replace feed. They complement it.
Our avian supplements are designed to replicate the complexity of natural diets, and work with a bird’s digestive process. A bird’s body stores nutrients like a pantry. Rather than immediately metabolizing what it consumes, it depends on a cache of reserves to maintain resilience and vitality through molting and reproductive cycles. Most commercial feeds are designed for birds that don’t live very long. Feeding them a steady diet of filler may yield a consistent stream of eggs for a while, but without replenishing those nutrient reserves, health problems will develop down the line.
Our complete nutritional solution = You can recoup hidden costs over time.
Our products provide the long-term nutritional support birds need to optimize reproduction, withstand stress, stave off disease, produce stronger eggs and more vibrant plumage, and ultimately live longer. They incorporate high-quality plant and animal proteins, essential fatty acids, adaptogenic mushrooms, minerals, vitamins and nutraceutical botanicals that collectively enhance growth, fertility, immunity and pigmentation.
What does this mean? They are complete nutritional supplements.
You heard us right. You don’t need to buy anything else besides feed.
No more money spent on chili flakes, chicken treats, mealworms, parasite protection herbs and whatever else you’ve invested in to address problems and enhance the health of your flock. You’ll lose fewer birds — and fewer eggs. Remember the Araucana hen, Myrtle? She’s laying again, her feathers are lustrous, her eggs are hard-shelled and gorgeous, and your bill at the feed store just got much smaller. Her yard even smells better. You’re welcome.
Optimizer Ration Cake™ Advanced Avian Nutrition
This 12 oz. cake-shaped, all-natural dietary supplement is loaded with high-quality, non-GMO and soy-free superfoods, including bioactive ingredients designed to support immune function, digestive health, growth phases, plumage regeneration cellular development and egg development. Each Optimizer Ration Cake provides a serving for ## birds.
Formulated for:
Heritage Breed Chickens, Bantams, Turkeys, Guineafowl, Quail, Peafowl, Pheasants and other Landfowl, Rheas, Emus and other Ratites, Ducks, Geese and other Waterfowl, Zoo Birds, Songbirds, Softbills and Companion Birds.
How to use:
For best results, combine with
Available sizes:
50 lb. box of 12 oz. Optimizer Ration Cakes
Optimizer Ration Smidgeon™ Advanced Avian Nutrition
Our all-natural Optimizer Ration Cake dietary supplement is also available in a soft, nugget-sized smidgeon designed for foraging feeding styles, young birds, and more individualized control of avian feeding at mealtimes. Each Optimizer Ration Smidgeon provides a serving for [##] birds.
Formulated for:
Hatchlings and Young Birds, Heritage Breed Chickens, Bantams, Turkeys, Guineafowl, Quail, Peafowl, Pheasants and other Landfowl, Rheas, Emus and other Ratites, Ducks, Geese and other Waterfowl, Zoo Birds, Songbirds, Softbills and Companion Birds.
How to use:
For best results, combine with
Available sizes:
28 oz. Bag of Optimizer Ration Smidgeons
50 lb. Box of Optimizer Ration Smidgeons
Give your birds a leg up — at every stage of their life cycle.
Dirt Road Naturals products promote better nutrition across a bird’s life cycle, for more viable flocks, and improved quality and profitability for your local farm, backyard coop or animal rescue.
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Holistic reproductive support – Highly Bioavailable Amino Acids Sourced from Shrimp Meal, Black Soldier Fly Pupa Meal, Peanut Meal, Pecan Meal, Sunflower Flour, Turmeric, Fenugreek, Clove, Black Pepper
More frequent and productive laying cycles
Stronger, hard-shelled eggs with less breakage — Calcium Carbonate, Dibasic Calcium Phosphate
Eggs more resistant to disease — Cold Compressed Cranberry and Black Cumin Seed Lipids
Better quality yolks for enhanced nutrition and taste — Pecan Meal, Beef Tallow
More vibrant eggshell coloration -
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Better embryo development for stronger chicks — Highly Bioavailable Amino Acids Sourced from Shrimp Meal, Black Soldier Fly Pupa Meal
Greater number of successful hatches — Beef Tallow, Cold Compressed Cranberry and Black Cumin Seed Lipids
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Safe, stable and toxin-free food — Zeolite detoxification and UltraCurb preservation
Improved digestion – Cold Compressed Black Cumin Seed Lipids, Chia Seeds
Increased absorption of vital nutrients — Zeolite, Black Pepper
Enhanced growth and muscle development – Spirulina Algae, Chia Seeds,
Brilliant, longer-lasting plumage more resistant to the elements — Animal Proteins & Fats, Shrimp and Black Soldier Fly Pupa Meals, Spirulina Algae, Turmeric, Elderberry
Better smelling manure – Turmeric
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Longer lifespans for your birds
Stronger immunity to disease – Spirulina Algae, Adaptogenic Mushroom Powder, Elderberry Powder, Thyme Oil
Enhanced resilience against environmental and captive stressors — Adaptogenic Mushroom Powder, Cold Compressed Black Cumin Seed Lipids
Ready to Order?
Simply fill out and submit this form, and we’ll reach out to fulfill your order.
For questions about our products, contact Emily@DirtRoadNaturals.com